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  • Why Bootstrapping Can Be Crucial for New Startups : Aditya Vikram Somani
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Why Bootstrapping Can Be Crucial for New Startups : Aditya Vikram Somani

Shashank shekhar April 30, 2023 3 min read

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Kolkata (India), April 30: In the latest interview, the Vice President of Maser, Mr. Aditya Vikram Somani shared his view on bootstrapping and why it can be crucial for new startups. Bootstrapping, or starting a business with little or no external funding, can provide startups with flexibility, a focus on revenue, creativity, the ability to avoid debt, and can create a stronger founding team. However, it’s important to carefully evaluate the startup’s needs and goals before deciding whether to bootstrap or seek external funding.

Starting a new business venture is always exciting, but it can also be a daunting task, especially when it comes to funding. Bootstrapping, or starting a business with little or no external funding, can be a creative and effective way for entrepreneurs to launch and grow their startup. In this article, we’ll explore some of the reasons why bootstrapping can be important for a new startup’s success.

💪 Flexibility

One of the key benefits of bootstrapping is the flexibility it provides. With little or no external funding or investment, founders have more control over their business and can make changes and pivot more easily without having to answer to outside investors. This means that startups can quickly adapt to changes in the market or their own business model, making them more agile and better equipped to succeed in the long run.

💰 Focus on Revenue

When startups rely on their personal savings, revenue from early customers, or other creative means to grow their business, they are forced to focus on generating revenue from the outset. This is essential for the long-term sustainability of the business. By focusing on building a profitable business model, rather than simply growing as quickly as possible, startups can increase their chances of success in the long run.

💡 Creativity

Bootstrapping requires founders to be more creative in finding ways to fund their business and grow it. This can lead to more innovative solutions and business models that set them apart from competitors. By thinking outside the box and finding creative ways to fund their business, bootstrapped startups can often achieve success in unexpected ways.

💸 Avoiding Debt

By avoiding external funding and investment, startups can avoid taking on debt or giving up equity, which can be costly and limit their ability to control the direction of their business. This can be especially important for startups that are still in the early stages of development, as taking on too much debt or giving up too much equity can hinder their growth and limit their ability to achieve long-term success.

👥 Stronger Founding Team

Bootstrapping can also create a stronger founding team. When founders are forced to work together to overcome challenges and find creative solutions, they can develop a more resilient and cohesive team that is better equipped to weather the ups and downs of building a startup. This can be especially important in the early stages of a startup’s development, when the team is still figuring out the best way to work together.

In conclusion, bootstrapping can be an effective way for new startups to build a solid foundation and increase their chances of long-term success. However, it’s important to note that bootstrapping is not always the right choice for every startup, and external funding and investment can be necessary for certain businesses to grow and scale. Ultimately, the decision to bootstrap or seek external funding should be based on a careful evaluation of the startup’s needs and goals.

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